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Creating Successful Business Strategies for Hotels in Difficult Times
Barcelona (Session in English)
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Good strategy creation and execution are the key ingredients in a firm's recipe for success. This session focuses on how managers can guide their hotels in creating sustainable competitive advantage. Special attention is given to pricing behavior because of its role in revenue management and strategy formulation of a hotel.
Cathy Enz y Mar Vila
- Barcelona, Wednesday, 9 February, 2011
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