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Design and Innovation

Design and Innovation Club

Who we are:

The D&! Club is a group of MBA students with a passione design thinking and business innovation.

We are from all walks of life – designers, engineers, consultants, marketers, entrepreneurs, actuaries – and what brings us together is our passion for complex problem solving. We actively provide students with the creative skills and design thinking know-how required to tackle the biggest hairiest problems that business faces today.


President: Jens Wiesbaum
VP of Finance: Dafne Barclay del Aguila
VP of Marketing & Communications: Adriena Badal Chamaki
VP of Learning & Development 1: Susrita Mukherjee
VP of Learning & Development 2: Geoffrey Swarts
VP of Experiences 1: Carlos Machado
VP of Experiences 2: Jose Alejandro Perdomo Mesalles
VP of Strategic Alliances: Mudit Airan
VP of Connections: Michele Maggiolini

What do we do:

We enable and promote design thinking, inspiring innovation across all industries, business functions, and roles within our ESADE community.  We are the leading voice for design thinking and business innovation as we strive to establish ESADE as the business school for innovation.

How we do it:

We foster innovative thinking in and outside of the classroom through design thinking workshops, company seminars, guest lectures, study trips, and our ESADE Leading Futures case competition. We enable students to discover, learn and experience design thinking & innovation throughout industries and functions.

Our “Discover - Learn - Experience” modules enable students to deepen their skills around specific innovation topics and then apply them, working with companies on real business problems.

 At ESADE D&! Club, we aim to create the next generation of innovative leaders, ultimately making ESADE and Barcelona true hubs of innovation in Europe and the world.

Companies we work with: