Managing Change via Culture Reengineering: Managing by values
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What if you could give your organisation the gift of a magnificent and promising future, while also discovering a way for all of its stakeholders to be satisfied in the process? To do so means implementing a new and broader approach that builds on the foundation of an effective organisation.
Rather than focusing solely on results, winning companies first emphasise values - the beliefs, attitudes and feelings that top management has about employees, customers, quality, ethics, integrity, social responsibility, growth, stability, innovation, and flexibility to mention but a few. Managing by values, not only by profits, is a powerful process that will set your organisation on the path to becoming a sustainable winner in the XXI century.
The system of beliefs and values that shaped the model for the management at the beginning of the 20th century, is just not good enough today to keep a business functioning well and competing successfully in markets that are increasingly more global, complex, professionally demanding, constantly changing and oriented towards quality and customer satisfaction. The old model, clearly based on the hierarchical control of employees under conditions of external and internal stability, must unquestionably evolve to take account of a new way of thinking and doing things at work - towards a new culture. This culture must, of course, maintain effective mechanisms of top down monitoring of results, but leaders should positively make the strategic choice, not of controlling but developing the personal and professional potential of each and every one of the members of the organisation.
- Presidents, general managers and CEOs or senior managers of firms (in any sector)
- Project managers, senior HR managers, and those who look after strategy in the firm
- Consultants (inside or outside the firms)
This two-day seminar/workshop is based on the best-selling book, Managing by Values: Corporate guide to living, being alive and making a living in the 21st century (Palgrave-Macmillan, 2006), authored by Prof. Simon L. Dolan and colleagues. This celebrated author, according to the Conference Board and many other observers, has created a new framework for managing and changing organisations in the 21st century.
These best-selling books are available in many languages English (2006), French (1999), Spanish (1997& 2003), Portuguese (2006) and Hebrew(2007); Chinese and Russian versions are currently in production. The concept of MBVTM has received rave reviews from scholars and academics throughout the world, as well as from some of the world’s most celebrated CEOs. Numerous leading firms are in the process of implementing the ideas of MBVTM. The spirit of MBV has also been used successfully at ESADE Business School in Barcelona, and the results are astonishing: the school has climbed to the top ranking (ranked the world’s number one by The Wall Street Journal, and number 2 by Business Week).
MBVTM is an innovative, thorough, systematic, and integrated approach to managing individual and organisation changes and aligning the latter with the organisation’s objectives. The philosophy blends and extends personal needs, strategic leadership, and organisational theories of change and success. It offers senior managers a strategic tool to give their organisation a complete ‘physical’. Similarly, it offers mind breakingideas to managers about their own success and their fit into their respective organisational culture. It is a new blueprint for creating a learning organisation in which personal and organisational performance and learning are mutually reinforced. MBVTM makes a useful contribution to the never-ending challenge of aligning individual values, motivation and behaviour with firms performance and sustainable aspirations.
MBVTM begins by performing an individual and organisational value audit. It then takes the participant on a voyage, introducing an innovative organisational model. Competencies and methodology of culture reengineering, along with other management ideas, are presented and treated in detail. The methodology includes individual and organisational diagnosis for embarking on change and assessing the strategies for change management. The methodology focuses on reengineering the culture in an attempt to bridge and align individual values along three core dimensions (Economic-Pragmatic, Ethical-Social and Emotional-Energetic) with the firms’ vision and mission. This highly interactive process creates the foundation for dynamic change where everyone can benefit from constant learning and improvement. To reinforce learning, special tools have been developed (including innovative online software). These will be demonstrated and used in the seminar. The fundamental premise underlying this creative workshop is that when values are aligned with the company’s realistic vision it is possible for the ideal to become a reality.
The pedagogy in this workshop is focused on creating a real learning organisation. As a result, participants will learn from the workshops leader and from each other. Participants experience will be tapped through the use of structured exercises, mini cases, online web tools, slides and short video clips. This pedagogy will ensure a dynamic and highly interactive process.
IN THIS 2-DAY WORKSHOP YOU WILL LEARN:
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How to diagnose needs for culture change in your organization
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How to manage the process of culture reengineering
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How to overcome resistance to change
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How to create a task force, set alliances and employ programmes and tools for successful implementation of culture change
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How to monitor success and fine-tune the MBV philosophy to help the organisation make the leap from being ‘good’ to being ‘excellent’
| Dates |
Tuition Eur. |
Location |
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May 29th, 2009 |
1.075 ¤ |
Barcelona |
Program Director Barcelona
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Barcelona
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