The make-up of the students taking the programme is one of its chief assets, thanks to the cross-fertilisation of ideas between people from different professional backgrounds.
This programme is aimed at Marketing and Sales professionals who: hold a university degree; have at least three years' experience in their respective sectors; wish to develop their careers in this functional area.
2004-2005 student cohort
Average age:29
Average number of years professional experience: 5.7