Manu Carricano
Senior Lecturer, Department of Operations, Innovation and Data Sciences at ESADE
Contracted Doctoral Professor URL

Director, Data Driven Decision Institute


  • Docteur ès Sciences de Gestion. Université of Bordeaux
  • Master in Management Science. Université of Bordeaux

Areas of interest

  • Big data and data science
  • Data visualisation and dashboards
  • Data-driven decisions
  • Pricing optimisation


Dr. Manu Carricano is a Senior Lecturer in operations, innovation and data sciences at ESADE.
He is an executive graduate from the Massachusetts Institute of Technology (MIT) in big data, and received his PhD. from the University of Bordeaux and MSc from Kedge Business School. His work encompasses a wide range of data science and pricing issues and has been published in international academic journals and major industry and academic conferences.
He is also an expert in analytics and the author of the book Data Analysis with SPSS (Pearson, France 2010), as well as a mentor for the Open Data Incubator for Europe (ODINE).
Carricano is one of leading pricing & analytics educators in Europe, and has trained several thousand participants across the globe. He has designed popular curricula for masters and MBA programmes, as well as successful customised courses for multinational companies in a variety of industries.
As a consultant, Carricano has conducted projects in numerous industries and nations: working with leading companies such as Bayer, General Electric, Johnson Controls, LEGO, McDonald's, Medtronic, Michelin, and PSA.