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Carmen Mur, Executive Chairwoman and CEO of Manpower Spain, led the latest session of the Women and Leadership Forum, jointly organised by ESADE Alumni and Banco Sabadell in Barcelona.

During her talk, the Chairwoman detailed her career, which began at the age of just sixteen, and during which she has undertaken administrative roles in a number of companies. In 1977, having been working as a member of staff at a secretary training school, Mur detected a niche in the recruitment market and founded what would become Manpower Spain.

"Companies specialised in human resources", she stated, "detected before anyone else the arrival of the economic crisis". Likewise, she added, "we will also be the first to detect the start of the recovery. Early last year, we witnessed a series of indicators that seemed to suggest that reactivation was around the corner."

Mur analysed the major changes that have happened throughout these years in both the labour market and the macroeconomic climate, and recalled that relatively few years ago "just before the crisis broke out, it was practically impossible to find workers in our country for any industry".

She went on to add that "the situation has now changed, and just as back then we had no problem in adapting to our better lifestyles, now we have to adapt to the climate and overhaul some of the traits of our labour market, such as our reluctance to relocate geographically or change functions".