July 25, 2008
Tourism Management Center
  • Tourism and leisure has become the biggest industry in the world economy, outstripping even the car and oil industries. For countries like Spain, France and the United States - leaders when it comes to visitor numbers and tourist spending - business opportunities are expanding to the point where the sector is becoming one of the driving forces of their economies.

    For these countries and all those wishing to emulate them, key factors in successfully exploiting these opportunities are integrated training of executives in the sector and mastery of market analysis, strategic tools and company management. One needs to identify opportunities, offer attractive products and services, generate social, environmental, and financial benefits to ensure staff receive adequate remuneration whilst maximizing company profits.

    Tourism and Leisure companies operate in a fast-moving and increasingly competitive, global business setting in which the right decisions need to be taken fast. This requires professionals who have received sound training in all fields of management.

    ESADE's Centre for Tourism Management (CEDIT) has catered to these needs for the last 15 years. The centre is an international centre of excellence in creating knowledge in the tourism and leisure sector:

    - FIFTEEN YEARS OF EXPERIENCE IN TRAINING FOR THE TOURIST INDUSTRY

    - A LONG TRADITION OF RESEARCH LINKED TO INTERNATIONAL ACADEMIC NETWORKS

    - A MEETING POINT FOR THE TOURIST INDUSTRY
     
    We are at your disposal to share views and pool knowledge.




  • Mar Vila
    Director of ESADE's Centre for Tourism Management