Publications

Latest publications

Iglesias, O. & Bonet, E. (2012). Persuasive brand management: How managers can influence brand meaning when they are losing control over it. Journal of Organizational Change Management, 25(2), 251-264.
Wang, Y.; Vanhaverbeke, W. & Roijakkers, N. (2012). Exploring the impact of open innovation on national systems of innovation: A theoretical analysis. Technological Forecasting and Social Change, 79(3), 419-428.
Spender, J.C. & Khurana, R. (2012). Herbert A. Simon on what ails business schools: More than 'a problem in organizational design'. Journal of Management Studies, 49(3), 619-639.