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ESADE Research units
Research units
ESADE's research units are dedicated to the development and sharing of knowledge applicable to the business world, the non-profit sector, the legal professions and society as a whole.
ESADE Publications
Publications
ESADE has significantly increased the resources devoted to research, and this has led to a notable advance in the quantity and quality of the research output.
ESADE offers four research-oriented programmes designed to provide professionals with management and law training and a strong foundation in theoretical management concepts and methodologies for basic and applied research.
All these official programmes meet European Higher Education Area (EHEA) criteria and collaborate with programmes at other European institutions.

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Artificial intelligence in marketing
Why? What are marketing's unsolved problems? Which consumer segmentation could be proposed?

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