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XVII INTERNATIONAL TOURISM AND LEISURE SYMPOSIUM SCHEDULE

21st May 2008, ESADEFORUM (Av. de Pedralbes, 60-62, Barcelona)

PUBLIC-PRIVATE PARTNERSHIP IN TOURISM MANAGEMENT


  
  SYMPOSIUM VI ESADE INTERNATIONAL DOCTORAL TOURISM AND LEISURE COLLOQUIUM
08.30h - 09.00h Registration  
09.00h - 09.15h

Opening ceremony: Carlos Losada, ESADE Director General

Participate:
Emili Valdero, General Secretary of Commerce and Tourism, Government of Catalonia (Generalitat de Catalunya)
Joana Barceló, President, FEMP ‘s Tourism Commission
Josep-Francesc Valls, Symposium Director
 
09.15h - 10.00h

Presentation of the study: “Public-Private Partnership in Tourism Management”
   
Speaker: Dr. Josep-Francesc Valls, Professor in the ESADE Department of Marketing Management and the Centre for Tourism Management
 
10.00h - 10.30h Coffee break  
10.30h - 11.45h
Private sector view of the public-private partnership in tourism management
   
Moderator: Narcís Bosch, General Manager, Chambers of Commerce of Catalonia
   
Speakers: Antonio Catalán, President, AC Hoteles
Xavier Illa, Managing Director, Hesperia
 
11.45h - 13.00h
Autonomous community administration view of the public-private partnership in tourism management
   
Moderator: Joan Carles Vilalta, Director General of Tourism for Catalonia
   
Speakers: Francesc Buils, Adviser for Tourism, Balearic Islands
Rubén Lois, Director General of Tourism for Galicia
Antonio Muñoz, Director General of Tourism for Andalucía
 
13.00h - 14.15h
The experts’ view of the public-private partnership in tourism management
   
Moderator: Magda Antonioli, Director Master in Tourism and Economics
Università Bocconi- Milano, Italy
   
Speakers: Egon Smeral, Austrian Institute of Economic Research
Christian Laesser, Institute for Public Services and Tourism (Universität St. Gallen)
Robert Govers, University of Leuven/RSM Erasmus University
 
14.15h - 15.30h Lunch

15.00h - 19.00h

Inauguration

Communications Presentation:

Tourism destination management
Moderators: Dr. Eugeni Aguiló
Dr. Josep Boyra
Dra. Magda Antoniolli
   
Tourism company management
Moderators: Dr. Juan Ramis
Dra. Amparo Sancho
Dra. Cathy Enz
Dr. Francesc Sastre
Dra. Mar Vila
   
Tourism consumers
Moderators: Dr. Christian Laesser
Dr. Josep-Francesc Valls
Dr. Robert Govers
Dr. Egon Smeral


17.00h - 18.00h

“Research in tourism and the publication of research findings”
PhD. Christian Laesser
15.30h - 18.15h

Presentation of the best practices in Europe

Moderator: Josep Ros Santasusana, Managing Director of ROS D&P
   
Pere Durán, Tourism Barcelona managing director
Iñaki Gaztelumendi, Tourism de Santiago- Incolsa managing director
Manu Narváez, San Sebastián Tourism managing director
17.00h - 17.15h Coffee break
 
Lars Bernhard, Wonderful Copenhaguen managing director
Xavier Font, Head of Barcelona Provincial Council’s Technical Office for Tourism
18.15h - 19.15h

Open partnership workshop

Moderator: Lluis Pujol, managing director, Tea Cegos-Consultur
 
19.15h

Symposium Closing Session and Doctoral Colloquium Awards Ceremony

Alfons Sauquet, Dean of ESADE.
Joan Carles Vilalta, managing director of Tourism for Catalonia
Mar Vila, CEDIT Director and Doctoral Colloquium Director

 

  

 

ANFITEATRO Doctoral Colloquium Schedule (I) – English Version
15:10 - 15:15   Sixth Doctoral Colloquium's Opening Act.
Dra. Mar Vila 		 
Moderator Dr. Govers
15:15 - 16:00 1 Personalities and behaviors of freestyle snowboarders: Implication for tourism destinations. Sabine Mueller
  2 The Relationship between Entrepreneurial Orientation, Organisation Structure and Ownership in the European Airport Industry Padraic Regan
  3 Aspectos Sustantivos del aprovechamiento por turno de bienes inmuebles de usos turísticos ante la propuesta de directiva de 7 de junio de 2007 Pilar Iñiguez
16:00 - 16:15   QUESTIONS  
Moderator Dra. Enz & Dra. Sancho
16:15 - 16:45 1 The strategic dimension of destination image. An analysis of the french riviera from the Italian tourists' perceptions. Emma Di Marino
  2 Determinación de los aspectos prioritarios de gestión para mejorar la calidad de servicio de las cadenas hoteleras españolas Ricard Santomà
16:45 - 17:00   QUESTIONS  
17:00 - 18:00 CONFERENCE: “RESEARCH IN TOURISM AND THE PUBLICATION OF RESEARCH FINDINGS” BY DR. CHRISTIAN LAESSER ANFITEATRO
Moderator Dr. Smeral
18:00 - 18:45 1 The Third Sector Cultural and Heritage Non-Profit Organizations – interface with Tourism Paula Martins de Brito
  2 The hospitality business communication and encouragement of guests’ responsible behaviour and their diverse responses Maud Tixier
  3 New innovation networks in destination 2.0 Oriol Miralbell
18:45 - 19:00   QUESTIONS  
19:15 - FIN DOCTORAL COLLOQUIUM AWARDS AND SYMPOSIUM CLOSING CEREMONY ESADE FORUM

 

PLATEA 2 Programa del Coloquio Doctoral – Versión en español (I)
Moderator Dra. Antoniolli
15:15 - 16:00 1 Alpine Destination Management case studies of sucessful strategies for mountain destinations and venues under impact of mass tourism flows Massimo Morellato
  2 An original public-private paternship: the performing heritage, the case of the city of Provins Sophie Lacour
  3 Cross-border Tourism Networks,Ciudad Juárez, Chihuahua, Mexico and El Paso, Texas, United States Tomás Jesús Cuevas
16:00 - 16:15   QUESTIONS  
Moderator Dr. Aguiló
16:15 - 16:45 1 Gestión de destinos ¿Gobernabilidad del turismo o gobernanza del destino? María Velasco
  2 La accesibilidad como oportunidad de mercado en el management de destinos turísticos Trinidad Dominguez
16:45 - 17:00   QUESTIONS  
17:00 - 18:00 CONFERENCE: “RESEARCH IN TOURISM AND THE PUBLICATION OF RESEARCH FINDINGS” BY DR. CHRISTIAN LAESSER ANFITEATRO
Moderator Dr. Sastre & Dr. Boyra
18:00 - 18:45 1 Satisfaction and dissatisfaction with destinario attributes: Influence on global satisfaction and revisit intention Jaume Garau
  2 Country of origin effect on Spanish tourism Mª José Tardío
  3 Gestión del destino turístico Comunidad Valenciana a través del estudio de las marcas turísticas utilizadas en las campañas de publicidad televisivas Rosario Solà
18:45 - 19:00   QUESTIONS  
19:15 - FIN DOCTORAL COLLOQUIUM AWARDS AND SYMPOSIUM CLOSING CEREMONY ESADE FORUM