1. To train executives with a comprehensive global vision
The programme provides participants with comprehensive global knowledge of technical principles, instruments and methods that can be applied to the management of operations and services. The programme teaches executives a combination of technical and management skills that will allow them to transform operational processes into competitive processes.

2. To provide tools for designing competitive strategies
Executives acquire the tools they need to design and implement the most appropriate strategy for each company and each context. The programme is designed to allow participants to apply their new knowledge and skills immediately in the day-to-day operations of their companies. By doing so, they naturally assimilate the concepts presented in the course.

3. To strengthen participants’ managerial and personal skills
At the beginning of the programme, the instructors help the participants detect the strong and weak points in their managerial skills. Based on this diagnosis, participants are encouraged to work on the areas that require extra attention. As a result, participants leave the programme with the managerial skills and global vision that are essential in executive positions.

4. To stimulate social sensitivity
Striking a balance between economic development, environmental protection and social commitment has become a high-priority issue on the agenda of many countries. Companies need to be prepared to exploit the competitive advantages derived from good management in this area.

5. To accelerate participants’ careers
This Executive Master aims to foster the personal and professional growth of its participants. The format of the programme is specially designed to make a career compatible with a solid master’s course that provides the confidence and knowledge that executives need in order to face professional challenges.